Below you'll find some of the commonly used brand assets for the Department of Earth and Planetary Sciences at UC Davis. You can find further information in the College of Letters and Science Marketing and Communications Toolkit.
- Logos
Save the desired .png file on your laptop from the selections below.
Transparent background 
White background 
Blue background - Department Colors
The primary colors for the Department of Earth and Planetary Sciences are Aggie Blue and Aggie Gold. UC Davis has designated a palette of secondary colors to use online and in materials. Learn more about campus colors.
Aggie Blue
CMYK: 100/56/0/34
HTML: #022851
RGB: 2/40/81
Aggie Gold
CMYK: 0/19/100/15
HTML: #FFBF00
RGB: 255/191/0- Fonts
The Department of Earth and Planetary Sciences uses Proxima Nova, a sans-serif face and the workhorse of the UC Davis typography collection. Pragmatic, friendly and versatile, Proxima Nova is suited for all applications. Learn more about the UC Davis fonts.
- Social Media
There are guidelines and best practices for the creation and use of social media pages on campus. If you have a social media presence for yourself (faculty or lab profile), or if you are considering establishing a social media page or account for your on-campus unit or organization, please refer to the guidelines below.
- Writing and Style
- The UC Davis editorial style guide is the preferred resource for information about campus style guidelines. It is easily searchable by using "Ctrl F" on PCs or "command F" on Macintosh computers.
- Photos and Video